NewsMobile Development Pros Detail Pros, Cons of iOS, Android

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The Application Developers Alliance has released a report based on a survey of 673 mobile development pros. It found that developers say the top advantages of Apple’s iOS platform are market reach, technical ease of use and lack of interoperability challenges, while its top disadvantages are restrictive policies, the closed ecosystem and how to use Apple tools/hardware.

On the Android side, developers said the top advantages were easy to start/code, market size and open source, and the disadvantages included fragmentation, amount of competition and crashes/bugs.

The report also found the 76 percent of developers say the market is “very competitive,” and 80 percent of those surveyed said the top reason why an app might not succeed is lack of promotion.

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