NewsIDC: Wearable Device Market Grew 10.3%

IDC: Wearable Device Market Grew 10.3%

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According to market research firm IDC, the wearable device market experienced 10.3 percent year-over-year growth during the second quarter. In a statement, the firm highlighted the growing popularity of smartwatches. “Smartwatches recorded double-digit year-over-year growth, with much of that increase attributable to a growing number of models aimed at specific market segments, like the fashion-conscious and outdoor enthusiasts in addition to the technophile crowd, lower price points and a slowly-warming reception from consumers and enterprise users alike. Factor in how smartwatches are taking steps to become standalone devices, and more applications are becoming available, and the smartwatch slowly becomes a more suitable mass market product,” said IDC’s Ramon Llamas.

The leading wearable vendors included Xiaomi, Apple, Fitbit, Garmin and Fossil, in that order.

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